“We believe in the growing potential in Tech startups and focus on the MENA region.”

Filkhedma is Egypt’s home services marketplace offering a variety of home improvement & maintenance services to thousands of homes and businesses since 2014. Filkhedma avails reliable, high quality, secure, convenient and timely home services through its platform and call center.



Iqraaly is the largest mobile Arabic audio platform currently focused on books. Through the iPhone and Android apps, users can listen to audio books from renowned authors in the Arab world across various genres as well as articles and news.

With the local fashion scene thriving with new talents, the made-in-Egypt label has become a trendy must have. MITCHA is the premier online fashion destination for Egypt’s best homegrown designers. A game-changer in online fashion retail, MITCHA brings a new culture of fashion to Egypt. Our team of fashion-forward buyers, stylists and editors collaborate to bring a unique and curated fashion experience. We offer a personal service through dedicated customer care, hassle-free shipping in our signature packaging, free returns and a fully secured online platform on web and mobile.


Wasla’s goal is to connect 500+ million people across Africa and the Middle East to the internet – starting with Egypt. Wasla is an Android web browser that subsidizes user’s mobile data costs by leveraging digital advertising. Wasla Browser gamifies the user’s experience by allowing them to freely surf the internet all while completing in-app missions and actions to earn points; which are ultimately redeemable for free mobile data and airtime directly from Wasla’s very own ‘Wasla-wallet’